Starting a business isn’t easy, and it’s not the right choice for everyone. You need extraordinary qualities of self-belief, resilience, and the capacity to learn from mistakes and grow if you’re going to succeed. It’s even more challenging if you’re trying to make space for yourself in a crowded marketplace, where lots of other brands are already competing for consumer’s time, attention and most importantly money. Today we’re taking a look at some of the ways you can establish a place for yourself in your market, and co-exist with the competition. Know Your Business If you’re going to attract customers…